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New Product Launches & Introductions

TAKING YOUR PRODUCT TO MARKET…
                                                                           … WITH CRITICAL PATH SPEED

New products are essential to creating and sustaining your competitive advantage. With a long history of successful product launches, Alper Associates can help you find the critical path to success from introducing new technology to brand re-launches.  We have a special program for start-ups!  Request our Free Booklet - "Commercializing Your New Product, Technology or Invention"  Click Here

Key Process Steps:

Market Research Strategic and Financial Planning
Marketing Communications Brand Management

We can play a key role in any or all of the following critical tasks depending on your resource needs – we have access to the best in class talent to meet your business objectives:

Advertising
Branding
Funding/Capital Acquisition
Intellectual Property Protection
   - Patent
   - Trademark
Market Research
Media Planning		 Packaging
Public Relations
Regulatory Compliance
Sales
   - Mass/Food/Drug
   - Institutional
Social/Causal Marketing
Strategic Communications Planning

Category Creation: Read a Case Study

SEE HOW WE FIT YOUR NEEDS – Call/Email us to explore how our competencies fit your needs. We have a 15 minute presentation that will overview our capabilities and experience relevant to your business – we’d welcome the chance to schedule that NOW.

Currently Funded by an SBIR or STTR Grant? – We can help you launch your new product.  Learn More

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Alper Associates, Inc.®
Tel: (401) 487-4741
e-mail: palper@alperassociates.com		 ©Copyright, 1999-2006 Alper Associates, Inc.
All Rights Reserved
 
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